It’s been quite a few years since ruching was the stuff of fashion trends. Without trying to sound like a fashion snob (who, me?), in recent years it’s been the go-to option for value brands looking for a low-hanging-fruit ‘sexy eveningwear’ option.
Cords & Co, which is the world’s first premium corduroy brand for men and women, has officially opened its store in London’s Soho.
Superdry has unveiled its refurbished store at Cardiff’s St David’s centre, which is the first in its estate to feature a dedicated Sports entrance.
Leading industry figures from the fields of design, retail, ecommerce, marketing, recruitment, law and media have signed up to support a new mentoring programme announced today by Graduate Fashion Week.
We are living in a complex, fast and volatile world and increasingly the way that consumers engage with brands is changing. In the past, many have pinned their success on a single signature product, such as the Burberry trench coat, but the likelihood of longevity utilising this strategy can be brought into question in the current market, writes haysmacintyre partner Natasha Frangos.